Culminating Project Title
Date of Award
Culminating Project Type
Information Assurance: M.S.
Information Assurance and Information Systems
Herberger School of Business
Dr. Abdullah Abu Hussein
Dr. Jim Q. Chen
Dr. Lynn A. Collen
Creative Commons License
This work is licensed under a Creative Commons Attribution-Noncommercial-No Derivative Works 4.0 License.
Keywords and Subject Headings
social commerce, privacy, security, trust, vulnerability, taxonomy
Social networking has been a fertile ground for the growth of e-commerce businesses. Different business companies are using marketing techniques to target more consumers using these social media platforms to do e-commerce for their sales growth. Various social commerce activities like sales, marketing, and payment procedures play a vital role in thriving the business. But there are some vulnerabilities in this emerging social commerce technology that can put the user’s security, privacy, and trust aspects at stake. The vulnerability can be either on the system end or on the user’s end (vendor or consumer). The objective of this paper is to identify the security and privacy problems that exist in s-commerce technology and to increase awareness in people who are using this technology. The first part of this paper would be discussing in detail social commerce and its evolution on social networking platforms in the past few years. Then, social commerce activities would be identified, and a detailed taxonomy would be presented about the security, privacy, and trust vulnerabilities of s-commerce. Lastly, possible gaps in the field of s-commerce would be discussed and recommendations would be provided to consumers to protect themselves from s-commerce fraud. This paper will be served as a reference for practitioners, scholars, and users to learn more about the security and privacy issues of s-commerce.
fatima, yasmin, "Social Commerce Security, Privacy and Trust – A Taxonomy" (2021). Culminating Projects in Information Assurance. 124.
Available for download on Saturday, December 17, 2022