This study equips a sociological perspective to examine two interconnected changes to social life during the COVID-19 pandemic: shifts in established temporal patterns of daily life, and the sudden increase of online (mediated) social interaction. These changes are explored through qualitative analysis of 31 digital artifacts that together comprise an “Internet meme.” Artifacts were collected between April and December of 2020 from Instagram and Twitter; they reference time in the year 2020, the COVID-19 pandemic, and/or the notion of “self” specifically in 2020. Findings suggest that these interconnected changes have consequences on shared meanings of symbols that construct the meaning of time, and the qualitative experience of living in time that concern the social and temporal structures of daily life.



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